How does graphic design relate to our photo booth rental business?
When it comes down to it, if you really want to be able to be the best photo booth company in your area, some kind of graphic design skills will most definitely help. Luckily for us (Kane and Chris), we are both experts in the graphic design field. In order do make customized templates on each and every photo strip, you need to know Adobe Photoshop or Illustrator. Of course, there are some programs out there that have preset layouts, but where is the fun and originality in that? We will create the custom logo at the top of each photo strip entirely from scratch. We will even download specific fonts to make sure that the typography matches the aesthetics of your event. For an Island wedding on Sanibel Island, we might use fancy, curvy letters with flowers and seashells, and soft island colors colors. If the color of your wedding was white and silver, then you better believe that our photo booth will be printing white and silver prints. If you’re having a wild and crazy Cinco De Mayo Party in Naples, Florida, we will do what ever we can to incorporate those Mexican traditional colors with some big bold letters (and a sombrero on top if you like). We always take our clients requests into great consideration when personalizing their logo.
Do you need graphic design skills to run a photo booth business?
Most definitely not. However, if you want to be one of the best photo booth companies in Southwest Florida, you will need to have some kind of graphic design skills. If you continuously use preset templates, it will eventually get very repetitive and there will no longer be a sense of originality. Of course, you can survive with minimal Photoshopping skills that will help get you by. My suggestions is either going through Photoshop tutorials on Youtube, or taking a beginner Graphic Design class. These skills will not only allow you to create better original photo strip layouts, but increase your marketing content. And let’s face it, saving a little money on marketing content will take any business a long way.